journal 2

For the rhetorical situation model purpose by Lloyd Bitzer, I would suggest an example found in pop culture might be the Kanye West/Taylor Swift phone call last year, where Swift signed off on a lyric in his song "Famous" that was not very flattering for Tayor, to say the least. According to Bitzer, the rhetorical situation would have been Swift's response on social media to the exigence of Kim Kardashian's leaking of the snapchat recording of the phone call. Jenny Edbauer claims that Bitzer needs to take it a step further in order to account for how rhetorical situations changes and evolves. To me, a clear example of Edbauers rhetorical ecology would be the popular meme about Harambe the gorilla. Although, it didn't impact politics, it brought nation wide attention to a humanitarian issue and came through to society through marketing, like every meme does. Bitzer would have seen the rhetorical situation as the memes creation in response to the event with Harambe, whereas Edbauer theory takes it one step further to realize how society has changed because of it. I would definitely say they agree on the main points; that an exigence (event) has to occur to incite rhetoric, but then that is where Edbauer theory changes into something more. 

I think I like Edbauer's theory more. Bitzer's theory is very set in stone and has it's offical points. Edbauer's theory is more of a bigger picture on the rhetorical situation.