Wednesday, January 25, 2017

Journal 3


My 3 artifacts that I chose will show how an important part of rhetoric is how the specific audience will be catered too. My artifacts include a  Broadway Playbill, an "I love NY" sweatshirt, and The New York Times. All three of these artifacts share a common denominator of New York City, but they all cater to different audiences according to their age, where they're from, and their expertise. My classmates artifacts also share the trend of all sharing a similar concept, but choosing different genres and media to show it.

We can conclude about the role circulation from Edbauer's article that the audience creates and interprets different meaning for the same item, depending on their culture or experiences. The audience's role is putting their own meaning to something. The role of material affordances from Gladwell is very important, it tells how different medium can change how the audience interprets something and even changes the message the audience gets. Digital documents are easily searched and shared, but it's not flexible or spreadable. Many of times, if it is an online text, the audience doesn't read the complete item, whereas they would a print one. The role of design from Wysocki's article also touches more in depth on this concept. The design of the medium; whether it's textual, online, audio, video, or etc. the way the audience perceives the message will change. For example, the audience will read my newspaper artifact and my playbill artifact completely different because they are different media, and the audience would even get a more different message out of an online artifact.

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